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Cross-Functional Cooperation with Design Teams in New Product Development
Cross-Functional Teamwork Internal Design Team Effective Product Development
2009/6/15
This paper identifies the critical factors of cross-functional cooperation for design teams in new product development (NPD) by means of a survey of 243 cross-functional team managers at consumer elec...
Design, Risk and New Product Development in Five Small Creative Companies（图）
Creativity Design Participation Risk
2008/10/27
Five small creative companies were studied in detail over extended periods of the New Product Development (NPD) lifecycle. Design was a key aspect of company activity and central to the NPD process. N...